Here at Luscious Mother headquarters, we’re hard at work on all the words going into our copy and content for the upcoming winter retreat from January 26 through 28, which is super exciting.

How do we do it? My writer and I first talk about it, she gives me a first draft to review, then I work it out with Matt and we go from there.

A few days ago, Matt and I were brainstorming about using “letting go of baggage” as a metaphor for the intro of the landing page (where people can register for the retreat).

We thought about James Brown’s song Papa’s Got a Brand New Bag. Why not Mama?

It’s a great song. A classic song. Now with our own twist.

We got all excited about the bag thing and wrote it into the landing page copy.

Well, my writer wasn’t having it.

She took it all out and left a note saying: “I deleted the James Brown references because he abused women.”

Until I read her note, I had no idea James Brown was a known domestic abuser of women. It was news to me.

With the state of the world, the words we speak and the jokes and quips we allow become the fabric of who we are and how we treat people.

If I say I’m an advocate for all women, then I need to be mindful of what (and who) I’m putting out there.

This kind of mindfulness applies to our everyday thinking on other major issues: What we do and don’t support has deep consequences. With the horrific events in Charlottesville, VA and the state of our country, hate speech is more out in the open than ever before.

It’s always been around, and not just the KKK or what people would call blatant racism: It’s been at the party where your boss makes a sexist remark and you laugh nervously instead of speaking up against it. It’s when your friend tells a racist joke and is quick to add, “I didn’t mean anything by it, and you’re a snowflake if you think that’s bad.”

The insidious nature of racism, sexism, homophobia, transphobia, anything that devalues human beings for who they are, is never tolerated here at Luscious Mother.

I want to talk about this more, because tackling these issues gets to the core of who we are and what we value.

So tell me: Where are you tolerating the little things, the little racist jokes? Where are you supporting businesses that don’t align with your values?

Little by little, when we say no to things that don’t align with our highest and best selves, we’ll start to see change, in little and big ways.

I hope we can talk more about this. Let’s start the discussion here.